(Fort Worth, TX) - Marc Iacobucci, Vice President of Marketing, Tissue Management for HEALTHPOINT Ltd., a DFB Pharmaceuticals affiliate, has announced that Robert Mart has joined HEALTHPOINT as Group Marketing Director, Tissue Management.

        "Hiring Robert Mart is another important step in our quest to build a truly world class marketing organization,” said Mr. Iacobucci. “Mr. Mart brings with him a wealth of business knowledge and industry experience."

        Mr. Mart will play a key role in achieving the company’s high growth strategy by increasing the market presence of existing brands and through the successful marketing of new products, according to Mr. Iacobucci. As Group Marketing Director, he will support HEALTHPOINT's Wound Management products such as XENADERM™ Ointment, PRUDOXIN™ Ointment, and PROSHIELD™ by developing key marketing strategies and tactical plans for these products. He will also help to strengthen the process by which new products are launched across the Tissue Management division.

        "I am delighted to join the strong management team at HEALTHPOINT," said Mr. Mart. "HEALTHPOINT’s unique business model for the advanced wound care market has built a rapidly growing franchise based on differentiated, high quality products."

        Mr. Mart’s experience includes marketing management, strategic planning, sales, and product development. Most recently, Mr. Mart was Director of Marketing and Research and Development for Molnlycke Health Care, a Swedish-based disposable medical device and wound care company. Previously, Mr. Mart spent 20 years in various sales and marketing roles with the Johnson & Johnson family of companies in the areas of wound care, implantable devices, and tissue adhesives.

        Mr. Mart received a Bachelor of Science degree in Resource Management from Rutgers University and received a Masters of Business Administration degree from Baylor University.

        Since its inception in 1992, HEALTHPOINT has established a U.S. presence in the research, development, and marketing of branded pharmaceuticals, over the counter drugs, and medical devices for tissue management, dermatology, and surgical.

        An aggressive research and development effort has brought HEALTHPOINT’s unique technologies to the market, setting the pace for its highly trained field sales organization of direct sales representatives. HEALTHPOINT, with over 250 employees, is a DFB Pharmaceuticals, Inc. affiliate company. Visit HEALTHPOINT’s web site at www.HEALTHPOINT.com.

        HEALTHPOINT is based in Fort Worth, Texas.

        Also headquartered in Fort Worth, DFB provides technology-driven products, outsourcing services and licensing opportunities to the healthcare industry worldwide through its affiliate companies, contract partners, and branded marketing organizations. DFB’s website is www.dfb.com.

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