Dallas 4023 Oak Lawn Avenue, Dallas, TX 75219 P 214.890.1500 F 214.237.9171
www.eddiev.com

N E W S R E L E A S E
FOR IMMEDIATE RELEASE 04/19/10
Contact: Lauren Kwedar, PHPR Inc.
214.390.5775 lkwedar@phprinc.com
Julia Thorn, Eddie V’s Restaurants, Inc.
480-425-4623 juliat@eddiev.com



Eddie V’s Prime Seafood Opens in Dallas Tonight

    (Dallas, Texas) --- Eddie V’s Prime Seafood Dallas opens its doors this evening at 4:00 p.m., Monday April 19, 2010. The first night will highlight popular aspects of the Eddie V’s experience, including valet parking; high-quality fresh seafood and steak dishes; a wide-ranging wine list; and live music provided tonight by the Austin-based Mark Goodwin Trio.

    Located at 4023 Oak Lawn at the southern edge of Highland Park, Eddie V’s occupies the southwest corner of the Equinox Fitness Club complex. Occupancy is 300.

    Eddie V’s Restaurants, Inc., co-founders and co-owners Guy Villavaso and Larry Foles voiced their enthusiasm about the new Eddie V’s location.

    “Since Eddie V’s inception in Austin in early 2000, many Dallas visitors inquired if we were ever coming to Dallas,” said Mr. Villavaso. “It was never so much if we were coming to Dallas as when. When is now.”

    “We love Dallas. It’s the right time and right location,” agreed Mr. Foles, a native Texan and Austin resident. “Eddie V’s will be an ideal addition to the business, social, and cultural blend that is Dallas, Texas.”

    The Eddie V’s Prime Seafood menu features selections from the Atlantic and Pacific, all flown in daily, as well as the finest, specialty-aged Midwestern USDA Prime center cut beef. Highlighting an innovative approach to traditional seafood flavors, Chef Brad Albers also includes signature Asian seafood preparation styles and popular appetizers and side dishes. A distinctive wine list complements the exceptional cuisine, and a selection of decadent desserts promises the perfect ending to any meal.

    Eddie V’s Dallas will showcase nightly live music from outstanding Austin-based and local North Texas combos in the V Lounge, with a raw bar and drink specials from 4:00 p.m. daily.

    In addition to the Mark Goodwin Trio, bands performing this week include the Kris Kimura Quartet and the Jonathan Sanson Trio. A full listing of the April entertainment lineup can be found online.

    At the helm of Eddie V’s Dallas are Head Chef Brad Albers and General Manager Mario Vega. They will oversee the new restaurant that includes multiple public rooms, a private dining room seating 70-80 and the V Lounge – all just minutes from downtown Dallas, Highland Park Village, and the Oak Lawn, Turtle Creek and Uptown areas.

    The restaurant’s interior, featuring custom lighting, mixed wood finishes and natural-tone tile walls, was designed jointly by DPA Architects and Heinrich Design, both of Scottsdale, and achieves a perfect balance of style and comfort. Custom light sconces and chandeliers are provided by High Road Customs of Phoenix, Ariz. and Hinckley’s Custom Lighting of Scottsdale, Ariz.

    Fine art on display features a commissioned painting by Austin artist Pablo Taboada in the V Lounge.

    Beginning on opening evening, Happy Hour in the V Lounge runs daily from 4:00 p.m. to 7:00 p.m. with $2 off drinks and $3 off appetizers. The V Lounge stays open late on weekdays (until 11:00 p.m.) and on Friday and Saturday nights (until midnight), with live music nightly.

    The restaurant will break its evening-only standard for Mother’s Day 2010, when it will open on Sunday, May 9, 2010 from 11:00 a.m. to 2:00 p.m. with a special à la carte brunch menu featuring some of Eddie V’s signature selections.

    Reservations are recommended for dinner and the V Lounge. Please call 214-890-1500.

    Eddie V’s also offers private dining for special events. The private dining room seats up to 80. Eddie V’s Prime Seafood is open for dinner from 5:00 p.m. until 10:00 p.m. Sunday through Thursday and until 11:00 p.m. on Friday and Saturday.

    The Dallas opening hopes to extend the success of other Eddie V’s launches in Scottsdale, Austin, Houston, and Fort Worth. Founded in 2000, Eddie V’s Restaurants, Inc. is a privately held, mid-sized entrepreneurial restaurant group representing three distinctive, casually elegant concepts: Eddie V’s Prime Seafood, Wildfish Seafood Grille, and The Roaring Fork. Co-founders Larry Foles and Guy Villavaso combined their 30 years of restaurateurship experience and their admiration for great American seafood restaurants to develop Eddie V’s Prime Seafood and Wildfish Seafood Grille. With the development of The Roaring Fork they set out to capture the spirit of bold American West cooking. This company operates their highly profitable restaurants in Arizona, California, and Texas.

    Eddie V’s Dallas is located at 4023 Oak Lawn Avenue, Dallas, Texas, 75219, in the heart of Oak Lawn at the Avondale intersection. Phone 214-890-1500. They are on the web at www.eddiev.com. Follow us on Twitter @EddieVsDallas and become a fan on our Facebook page at www.facebook.com/EddieVsDallas.

###


 

Eddie V's Restaurants, Inc. 4800 N Scottsdale Rd., Suite 3400, Scottsdale, AZ 85251 P 480.425.4610 F 480.425.4611 www.eddiev.com