FOR IMMEDIATE RELEASE 4/4/2011
   

Contacts:  
 Lauren Kwedar 800.776.9720 lkwedar@phprinc.com
Casey D. Saliba 214.526.1853 csaliba@steinwaypianos.com

Steinway Hall – Dallas Welcomes John Lennon “Imagine” Series
Limited Edition Piano with Thursday, April 14 Grand Unveiling Celebration


    (Dallas, Texas) --- Casey D. Saliba, vice president of sales and marketing for Steinway Hall – Dallas/Fort Worth/Plano, confirmed today that Steinway Hall – Dallas has received one of only 100 exclusive Steinway & Sons John Lennon “Imagine” Series Limited Edition pianos at their Dallas showroom. The Steinway & Sons special edition piano commemorates the 70th birthday of John Lennon on October 9, 2010.

     Steinway Hall – Dallas will host a grand unveiling event on Thursday, April 14, 2011, from 7:00 p.m. to 9:00 p.m. featuring the Lennon Imagine Series piano and Steinway Lyngdorf audio systems. The event is free and open to the public. Please RSVP at www.steinwaypianos.com or by calling 214-526-1853.

     Modeled after the white Steinway grand piano presented by John Lennon to Yoko Ono on her birthday, February 18, in 1971, Imagine Series pianos feature several special, unique elements that trace their connection to Lennon:
  • Lennon’s signature graces the treble side of the fallboard.
  • Each music desk features one of four original drawings by Lennon, including those titled
    Come Together, Grand Piano, Freda People, and Self-Portrait.
  • The piano’s cast-iron plate is stamped with the opening bars to “Imagine.”
  • Excerpted lyrics from “Imagine” are written along the bass side of the inner rim, visible when the piano lid is fully open.

    The Imagine Series piano at Steinway Hall – Dallas has Lennon’s Self-Portrait on its music desk. Steinway & Sons will build only 25 Self-Portrait pianos worldwide.

    “We are absolutely thrilled to have a John Lennon Imagine Series piano here,” said Daniel Saliba, president of Steinway Hall – Dallas/Fort Worth/Plano. “Steinway & Sons designed this piano to inspire musicians and audiences across the world, and its quality and origins are an honor to the Steinway name.”

    The Imagine Series piano arrived at Steinway Hall – Dallas last week. It will be displayed in the Dallas showroom until Monday, April 25, then travel to Steinway Hall’s Fort Worth and Plano locations through May 2011 or until its purchase.

    The evening public celebration and unveiling event on April 14 begins with refreshments and will showcase Lennon’s music, the piano’s Steinway construction and unique inspiration, and special guest artist Erik Barnes. A Steinway Lyngdorf music system provided by Eric Grundelman’s Cool AV (www.coolav.com), delivering custom electronic solutions in North Texas for 32 years, will enhance the experience. This premier audio system features the world-class Steinway piano finish which is applied by hand at Steinway & Sons’ Hamburg, Germany factory. Steinway Lyngdorf’s flagship music system, the Model D, is named after Steinway’s most famous concert piano and will be featured at this event.

    Other luxury brands on stage during the evening include Trufig, maker of flush-mounting systems; Lutron specialty lighting; and Montblanc, creator of the John Lennon Special Edition, Commemoration Edition 1940, and Limited Edition 70 writing instruments (www.montblanc.com/john_lennon). Guests will enjoy live performances of Beatles music throughout the evening.

    “This will be a very special opportunity to experience these instruments. Every one of the Imagine Series pianos is a work of art,” said Casey Saliba. “It’s a beautiful way to honor the legacy of a man who was an international icon and continues as an ambassador in music, politics, art, and culture.”

    Steinway & Sons plans to make only 100 Imagine Series pianos. To mark authenticity, each Steinway Imagine Series instrument will feature a medallion on its inner rim including the series name and number, as well as John Lennon’s Japanese signature (which marked Lennon’s own artwork). For more information about this piano and the event, contact Steinway Hall – Dallas; special orders of the Imagine Series are available, as well, though pianos with Lennon’s Self-Portrait are no longer available to order.

    Steinway Hall – Dallas/Fort Worth/Plano, established in 1992, is an exclusive, authorized, independently owned and operated Steinway & Sons piano dealer. With three showroom locations, Steinway Hall – Dallas/Fort Worth/Plano represents The Family of Steinway Designed Pianos, including Steinway & Sons, Boston, and Essex pianos. Experienced staff, incomparable selection, and a reputation for high standards of customer service have made Steinway Hall – Dallas/Fort Worth/Plano the premier destination for music schools, houses of worship, teachers, students, and anyone seeking to experience the joys of owning a piano. Steinway Hall – Dallas/Fort Worth/Plano received the national Institutional Piano Sales Award and the Creative Use of Electronic Media Award from Steinway & Sons in 2010. They are on the web at www.steinwaypianos.com.

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