CASE STUDY EDIT AREA
Public Relations Counseling
Wall Homes, Inc.
2005-2008
PR Counsel
As public relations strategic partner for Wall Homes since its inception in 2005, PHPR was involved in helping Wall Homes with all corporate communication efforts including expansions, acquisitions, involvement in ABC's Extreme Makeover Home Edition, issue management, and daily PR and media relations activities.
Erin Kolp
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX. 76006
(ph) 817-385-3225
(f) 817-385-3291
Steve Wall
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX. 76006
(ph) 817-385-3219
(f) 817-385-3291
Program Review
Charitable Living, Inc.
2008 - 2010
Program Review
PHPR provided strategic counseling for this innovative financial planning enterprise focusing on donor base support for non-profit development officers across the United States.
Silas Hughes
(ph) 817-507-8776
Communications Audits
Century 21, Shirley Hooks Inc.
2007
Rebranding
Strategic Communications
In 2007, PHPR conducted a communications audit, then re-branded and launched a fresh new look for CENTURY 21 Shirley Hooks, a Granbury real estate firm. PHPR assisted in transitioning all print, advertising, and corporate communications materials to the new brand standards at the company. PHPR also provided help desk support on an as-needed basis, which often included assisting with special event strategies and advertising.
Shirley Hooks
122 N. Crockett
Granbury, TX 76048
(ph) 1-888-770-7356
Research and Evaluation
Sheraton Fort Worth Hotel and Spa
2007 - 2009
Sales and Marketing Support
PHPR, in concert with InterStar PR, planned all launch communications for the Sheraton Fort Worth Hotel and Spa following a $58 million transformation by the Presidio Companies in 2008. We provided research and evaluation (both internal and external), creative services, strategic planning, marketing and advertising design and support, media relations, public relations, community relations, and event planning and consulting for the hotel, Shula's 347 Grill, and Spa BeauBelle. This Starwood property opened to the public in June, 2008. PHPR now occasionally provides ad hoc project support for the hotel.
Rick Harrison
777 Main Street, Suite 600
Fort Worth, TX 73102
(ph) 817-335-7000
Corporate Message Branding and Program Implementation
Meridian Bank Texas
2007 - 2008
Brand and Company Launch
In early 2007, PHPR was enlisted by Meridian Bank Texas to accomplish a mission with broad objectives: we were asked to introduce and establish Meridian Bank Texas in the Fort Worth, Dallas, and broader North Texas markets in the short term and to provide continuing service as Meridian Bank Texas expanded its operations. Working with InterStar Public Relations, PHPR crafted a new brand (adapting the national Meridian concept for continuity), developed a campaign, and prepared and launched PR, marketing, and advertising for 2007. We also designed and hosted a grand opening event for the interim banking facility.
Glenn Monroe
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
Glenn.monroe@meridianbanktexas.com
John Van Son
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
John.vanson@meridianbanktexas.com
Greg Stuteville
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
Greg.stuteville@meridianbanktexas.com
Click here for additional branding examples.
Comprehensive Public Relations Programs
Eddie V's Prime Seafood
2008-Present
Comprehensive Public Relations Program
In late summer of 2008, Eddie V's Restaurants, Inc. selected PHPR to act as its local PR partner to guide Eddie V's Prime Seafood's entry into the Fort Worth marketplace. We provided strategies for our unique market in a comprehensive plan to launch the enterprise. The January 2009 grand opening launch was successful in an overall challenging economic climate. We handled community and media relations, provided marketing and advertising support, and consulted on expansion awareness for the internal corporate marketing team. During opening year, Eddie V's Fort Worth location surpassed all sales targets.
In April 2010, leveraging our Fort Worth launch efforts, PHPR guided the opening of Eddie V's Dallas with specific attention to the idiosyncrasies of the Dallas market, building relationships with top charitable organizations, media targets, and business/corporate contacts.
PHPR continues as Fort Worth's on-the-ground firm of record for Scottsdale, Arizona-based Eddie V's, collaborating carefully with internal leadership and other PR firms in all markets where restaurants are located.
Jim VanDercook, President & COO
Eddie V's Restaurant
4800 N Scottsdale Rd., Suite 3400
Scottsdale, AZ 85251
(ph) 480-425-4610
(f) 480-425-4611
Jim@eddiev.com
Internal and External Communication Systems
Tarrant Area Food Bank
2001-Present
Internal and External Communication Systems
PHPR provided TAFB with an internal communications audit and strategic plan to enhance TAFB's internal communications without disrupting their current flow of information. PHPR also developed a Speaker's Bureau system which will store external communication and contact information for future use in speaking engagements, co-branding needs, and any other form of outreach to the community. PHPR continues to provide TAFB with ongoing PR, marketing, and advertising support, including creative design services.
Bo Soderbergh
2600 Cullen
Fort Worth, TX 76107
(ph) 817-332-9177
(f) 817-877-5148
bo.soderbrgh@tafb.org
Media Relations
Casa Mañana
1998 - 2008
Media Relations
PHPR has served Casa Mañana, the largest non-profit organization in Tarrant County and the most respected legitimate theatre in our area, by supporting its theatrical productions through concentrated media efforts to garner local coverage, increase ticket sales, and enhance the reputation of the organization.
Wally Jones
930 West 1st Street, Suite 200
Fort Worth, TX 76102
(ph) 817-332-2272
(f) 817-332-1725
wally.jones@casamanana.org
Community Relations and Educational Outreach
DFB Pharmaceuticals, Inc. and HEALTHPOINT Biotherapeutics
2001-Present
Community Relations and Educational Outreach
PHPR linked DFB Pharmaceuticals to various local community and educational organizations to further cement their reputation in and relationship with Fort Worth. DFB Pharmaceuticals Inc. is a privately held Texas corporation that provides technology-driven pharmaceutical products, outsourcing services, and licensing opportunities through its affiliate partners to the healthcare industry worldwide.
Doug Cook
3707 Hulen Street
Fort Worth, TX 76107
(ph) 817-990-4051
(f) 817-900-4101
doug.cook@dfb.com
Small Business Consulting
The Ranch Stewards, LLC
2008
Small Business Services
PHPR solidified The Ranch Stewards as a small business with forward-thinking vision through small business consulting, focusing on recognizable branding efforts including logo and business materials creation, WordPress-based web site development, and business plan review.
Austin Sewell
PO Box 81
Rhome, Texas 76078
(ph) 940-443-5566
austin@ranchstewards.com
Advertising Design, Strategies, and Placement
Summit Bancshares, Inc.
1988-2002
PR Strategic Consulting and Advertising
PHPR worked with Summit Bank, N.A. (SBIT/NYSE) and its Tarrant County branches for over a decade. We provided public relations consulting, financial product and service marketing support, print collateral design and production services (including the first annual report after SBI's public listing), media relations, special events design and execution, and advertising campaign development and implementation. PHPR created and implemented communications support for a restructuring program that consolidated three banks into a single entity with branches, and we supported the opening of several new branches.
Philip Norwood
Frost Bank
3880 Hulen Street Suite 100
Fort Worth, TX 76107
(ph) 817-877-2650
Sales Incentive Programs
Hub International Rigg
1988
Sales Promotion Design and Launch
Marketing and Communications
PHPR designed, conceptualized, implemented, and managed a three-city insurance agent sales incentive program based on a golf and golfing legends theme under the leadership of Cecil Y. Ray Jr., William W. Meadows, and Harry Johnson. PHPR assisted the executive team in growing new business leads; the program met and exceeded its goal of $3 million in new premiums.
Heather Schneider
55 East Jackson Blvd., Fl. 14A
Chicago, IL 60604
(ph) 321-279-4683
heather.schneider@hubinternational.com
Marketing and Support Materials
The Covey Restaurant & Brewery
2007 - 2010
PR, Marketing, and Advertising Support
PHPR supported The Covey Restaurant & Brewery with strategic marketing support: we designed and prepared all Covey marketing materials including the restaurant's e-newsletter, e-blasts, general print collateral and business collateral, CREW Club materials, community auction packages, specialty items, and more.
Jamie Fulton
(ph) 214-507-6447
jamesfulton3000@gmail.com
Investor and Employee Relations, Including Mergers and Acquisitions
Wm. Rigg Inc. Realtors
1988 - 1999
Investor and Employee Relations,
Including Mergers and Acquisitions
Throughout the late 1980s and 1990s, PHPR worked closely with the Rigg Group and their residential real estate division as the company expanded from a 200-agent real estate concern to the largest Fort Worth-headquartered residential real estate group with over 500 agents in the Dallas-Fort Worth Metroplex area. The expansion included the acquisition of five smaller residential real estate companies in Dallas and Collin counties and positioned the company for sale to NRT/Coldwell Banker Residential Brokerage in 1999.
Special Events Planning, Organization, and Management
Sanford, Baumeister & Frazier, PLLC
2005 - Present
Special Events Planning, Organization, and Management
Each year, PHPR provides Sanford Baumeister & Frazier with strategic planning and support for their annual holiday party and other special events. PHPR also assists SB&F with a full range of PR services, including community relations, media relations, and design and support of their quarterly newsletter and other direct mail pieces.
Allyson Baumeister
512 Main Street, Suite 1500
Forth Worth, TX 76102
(ph) 817-877-5000 (x322)
allyson.baumeister@sbf-cpa.com
Crisis Containment and Management
Crowley Independent School District
Fall 2006
Sensitive Issue Management,
Public Information, and
Rebranding
In late August of 2006, Assistant Superintendent Janet Wynne sought professional consulting from PHPR, InterStar, and Henry Consulting for issue management and media relations expertise. The team was responsible for developing and implementing the best practices to assure that CISD's messages were constructed and conveyed effectively and appropriately.
The group worked to ensure that CISD's excellent educational efforts would not be overshadowed by issues and resulting outcomes. PHPR developed an approach to manage public information and implement a short-term initiative that included procedures, recommendations, and processes to prepare and disseminate information about the district and its specific challenges. PHPR also outlined a long-term plan to continue the strategic advances made in the first 60 days.
Greg Gibson
Superintendent Crowley ISD
512 Peach St.
Crowley, TX 76036
(ph) 817-297-5230
(f) 817-297-5205
ggibson@crowley.k12.tx.us
Web Design and Consulting
Presidio Companies
2007 - Present
Web Design and Consulting
PHPR re-branded the real estate company with a new logo and designed Presidio Companies' website, positioning the company for future growth and development. PHPR remains on board for periodic site updates.
Works on Walkers
2006
Web Design and Consulting
E-Commerce
Following our creative design of a new brand, PHPR created the mapping, design, and purchasing system for WOW's new website.
Click here for additional website examples.
Political Campaign Counseling and Strategy
Citizens for Taxpayers Rights "Let Fort Worth Vote"
Fall 2002
Public Information
In the fall of 2002, PHPR was engaged by a consortium of private hoteliers to design and execute a four-week grassroots campaign to garner 16,000 signatures on petitions requesting that the Fort Worth City Council allow citizens a vote on the proposed use of city funds for a Downtown Convention Center Hotel. In three days, PHPR created and launched the program for our client. The project, extended to six weeks, was successful.
Travis Carter
Superintendent Crowley ISD
(ph) 214-653-4856
tcc@bickelbrewer.com
Professional Services Marketing
DFB Pharmaceuticals, Inc. and HEALTHPOINT Biotherapeutics
2001-Present
Strategic PR Counsel,
Media and Marketing
Since 2001, PHPR has acted as PR counsel and has executed internal and external communications initiatives and media relations, institutional and corporate advertising, and marketing and sales support initiatives for DFB Pharmaceuticals Inc., a privately held Texas corporation that provides technology-driven pharmaceutical products, outsourcing services, and licensing opportunities through its affiliate partners to the healthcare industry worldwide.
Doug Cook
3707 Hulen Street
Fort Worth, TX 76107
(ph) 817-990-4051
(f) 817-900-4101
doug.cook@dfb.com
Proposal Writing and Support
Applied Geographical Technologies
1990 - 2000
Proposal Writing and Support
Founded by a principal of JB Davies, Inc., AGT was one of the first U.S. enterprises to develop and implement GIS for municipalities ranging in size from 50,000 to 2.5 million citizens. PHPR worked on public information and communications projects directed at businesses and other city service element aspects in Fulton County, Georgia regarding wastewater and stormwater when GIS was implemented there in the early 1990s. PHPR also assisted AGT in establishing a business relationship with Dallas Fort Worth International Airport: we provided public information and other educational support materials around the development of a GIS system for DFW Airport, an effort in which AGT was a significant partner.
Additionally, PHPR researched, wrote, edited, and published a series of newsletters explaining the value of GIS, especially as it related to stormwater issues. We provided presentation support for numerous information conveyance opportunities in municipalities across Texas. PHPR also developed and wrote thought-leadership papers about wastewater and stormwater utilities concerns for the company.
PHPR was a consultant with AGT until the firm was sold.
Fort Worth Independent School District
2004 - 2006
Public Information Marketing
Fort Worth Independent School District engaged PHPR to provide professional marketing support and public awareness for Project ASAP, a program funded by a grant from the Texas Education Agency and designed to increase 10th and 11th grade student interest and achievement in science as measured by the science portion of the Texas Assessment and Skills (TAKS) test. In 2004, after branding the program as "It's Science!," our efforts included focus group interviews with students; an outreach and communications plan that could be used repeatedly for "It's Science!"; promotions and innovative ideas to increase participation; and coaching and instruction for FWISD administrators and teachers about PR and marketing and their applications for classroom inspiration. In addition, PHPR provided consulting, issues management, and immediate communications solutions for the district team overseeing the grant program.
Walter Payne
Fort Worth Independent School District
(ph) 817-871-2452
wpayne@fortworthisd.net
Kimley-Horn and Associates, Inc.
2005 - 2008
Communications, Public Information,
Writing, and Public Meetings
PHPR has served as a sub-consultant on a number of Kimley-Horn & Associates projects, including all communications related to the design and implementation of a developer Roadway Impact Fee policy for the City of Fort Worth. We worked with city staff to create and communicate various presentations required during the public hearing and adoption process. To educate special and general audiences about the proposed impact fee, PHPR wrote and designed a number of informational pieces.
In 2006, PHPR worked with KH&A on the Trinity Parkway Realignment project. We were a sub-consultant to KH&A to conduct, communicate, facilitate, and report about a public information meeting and hearing regarding Trinity Parkway Alignment Alternatives for the City of Fort Worth.
PHPR was also a KH&A sub-consultant on the Trinity River Vision public information project. PHPR remains a resource for KH&A on an as-needed basis.
Rick Vasquez
(Trinity Parkway Alignment Alternatives) City of Fort Worth
1000 Throckmorton St.
Fort Worth, TX 76102
(ph) 817-392-6592
(f) 817-392-6543
rick.m.vasquez@fortworthgov.org
Mark Rauscher
(Roadway Impact Fee) City of Fort Worth
1000 Throckmorton St.
Fort Worth, TX 76102
(ph) 817-392-2446
(f) 817-392-6543
mark.rauscher@fortworthgov.org
Brad Tribble
Kimley-Horn and Associates
801 Cherry St. Unit 11, Suite 1025
Fort Worth, TX 76102
(ph) 817-335-6511
(f) 817-335-5070
brad.tribble@kimley-horn.com
Aaron Nathan
Kimley-Horn and Associates
801 Cherry St. Unit 11, Suite 1025
Fort Worth, TX 76102
(ph) 817-392-6592
(f) 817-392-6543
aaron.nathan@kimley-horn.com
Ellerbe Fine Foods
2010 - Present
PR, Marketing, and Social Media Consulting and Management
In the summer of 2010, Ellerbe Fine Foods co-owners Richard King and Molly McCook called upon PHPR to support and prepare the independent, farm-to-table restaurant and market in advance of an announcement of national and international importance. In August 2010, Bon Appétit magazine named the restaurant one of the 10 Best New Restaurants in America. Through PHPR's strategic counsel, Ellerbe was ready for the instantaneous spotlight, fielding calls and interviews from as far away as Milan, Italy. PHPR continues to support the restaurant with ongoing media relations, daily social media interaction, community relations recommendations, marketing and advertising design and support, and public affairs guidance. Through our efforts, Ellerbe has garnered additional mentions in national magazines such as Southern Living, Everyday with Rachael Ray, and American Way.
Richard King
1501 W. Magnolia Ave.
Fort Worth, TX 76104
(ph) 817-926-3663
richard@ellerbefinefoods.com
Pointwise
2004
Technical Writing
Paige Hendricks served as a technical writer for a number of Pointwise efforts about Gridgen software around the Northrup Grumman E-2C and the Wright Brothers 1903 Wright flyer projects, among others. Her work was published in a number of aviation and engineering national mass media and trade journals. Based in Fort Worth, Pointwise Inc. is solving some of the top problems facing engineering analysts today: grid generation for computational fluid dynamics (CFD), finite element analysis (FEA), and other numerical simulations. The company has been a premier supplier of grid generation software and services to the engineering analysis community since 1994.
Texas Ballet Theatre (formerly Fort Worth Dallas Ballet)
1997 - 2003
Crisis Management
PHPR consulted with the world-renowned Texas Ballet Theatre, then the Fort Worth Ballet, from 1990 through 2003. We provided strategic consulting and comprehensive services, fulfilling all PR functions for a dozen seasons. We also handled communications when the company expanded from Fort Worth Ballet to become Fort Worth Dallas Ballet in 1994---the first arts organization to have the cooperation of both cities in its endeavors. In addition, we were active in issue management and constituent relations during the 1998 artistic director search. During our tenure with Texas Ballet Theater, the Executive Director was David Mallette; Mr. Mallette is now a part of Management Consultants for the Arts, an enterprise that specializes in executive search, planning and organizational analysis (203.930.2066 or www.mcaonline.com).
For more information on Texas Ballet Theater you can contact their current Managing Director, Margo McCann, via their website.
Margo McCann
Texas Ballet Theatre
www.texasballettheater.org
Badderloch Woad Inc.
2008
PR Counsel
In late summer of 2008, Denise Merkle, PhD, and Connie Hendrickson, PhD, of Badderloch Woad Inc. contacted PHPR to assure the company had professional, engaging, visually appealing, and accurate communications about their patented cultured cochineal insect method to drive interested licensees and/or process buyers to the company's liaison for additional information. To support the sales process, PHPR developed a Carmine and Cochineal institutional ad design, suggested recommended changes to the company's existing website, and prepared an attractive, thoughtful sales brochure as well as a media fact sheet and announcement news release for BWI's further media marketing efforts.
Dallas Academy of Ophthalmology
1985 - 2009
Media Relations
Strategic Communications
PHPR was the administrative, public, and professional information office of the DAO for over 20 years. We communicated with members and others on the DAO's behalf, and we informed North Texans on medical eye health through physician volunteers implementing a public education program. This program included, among other tactics, providing speakers bureau presentations, distributing news releases, producing and distributing public service announcements, supporting letters to the editor campaigns, surveying, civic recognition and other services. PHPR and client goals included increasing DAO member understanding of the communications process, involvement in that process, and successful outreach; supporting and maintaining ongoing membership; and close work with advocacy groups on medical issues. PHPR also performed ongoing administrative duties for the DAO including member communications and development and maintenance of the DAO website.
Preston Blomquist, M.D.
UT Southwestern Medical Center
5323 Harry Hines Blvd.
Dallas, TX 75390
(ph) 214-648-3182
(f) 214-645-9182
preston.blomquist@utsouthwestern.edu
Ethridge Plastic Surgery
2007 - Present
Professional Services Marketing
In late 2007, PHPR branded Ethridge Plastic Surgery, a newly-opened plastic surgery practice in Fort Worth, Texas. In addition, PHPR developed and launched a PR, marketing, and advertising plan to increase awareness about the opening of the practice. PHPR continues to work with Dr. Ethridge on marketing and PR support, advertising, community relations, social media, search engine optimization (SEO), special events, and communications efforts.
Dr. Richard T. Ethridge
1622 8th Avenue, Suite 130
Fort Worth, TX 76140
(ph) 817-877-5000 (x322)
drethridge@drethridge.com
NurseCore
2005 - 2006
Company Launch
Formerly CareStaf, this temporary placement agency for healthcare and home care nursing resources solicited the services of PHPR to provide brand development, launch, and public relations counsel to facilitate a name change in early 2006. Owned by Computerized Healthcare, NurseCore currently has 17 branch offices nationwide.
Larry Carr
2619 Hemingway Dr
Arlington, TX 76006
(ph) 817-261-0719
wrbucks@aol.com
Premium Medical Home
2009 - 2010
PR Counsel
Established internal medicine physicians Allan R. Kelly, M.D., FACP, and Robert H. Kelly, M.D., FACP, contracted with PHPR in November 2009 to develop strategies for marketing and communications in support of their decision to transition their independent, 25-year-old practices to a new, innovative practice model. The new model continues to offer insurance-based medical services and also offers patients the opportunity to become subscribers within their physician's practice, emphasizing convenience and communications services for all patients.
PHPR designed and executed the branding, marketing communications, internal training, and web positioning for the concept: Premium Medical Home. Through internal staff surveys, consultation with the physicians, and extensive research, PHPR developed custom messages that directed internal and external communications to result in an effective transition within 2Q 2010. Among other elements were the design and delivery of informational print collateral announcing and describing the practice change, special subscriber materials and welcome packets, and the design and creation of new websites for each doctor as well as for the Premium Medical Home concept as a whole.
The Covey Restaurant & Brewery
2007 - 2010
PR, Marketing, and Advertising Support
PHPR supported The Covey Restaurant & Brewery with strategic marketing support: we designed and prepared all Covey marketing materials including the restaurant's e-newsletter, e-blasts, general print collateral and business collateral, CREW Club materials, community auction packages, specialty items, and more.
Jamie Fulton
(ph) 214-507-6447
jamesfulton3000@gmail.com
Eddie V's Prime Seafood
2008 - Present
Comprehensive Public Relations Program
In late summer of 2008, Eddie V's Restaurants, Inc. selected PHPR to act as its local PR partner to guide Eddie V's Prime Seafood's entry into the Fort Worth marketplace. We provided strategies for our unique market in a comprehensive plan to launch the enterprise. The January 2009 grand opening launch was successful in an overall challenging economic climate. We handled community and media relations, provided marketing and advertising support, and consulted on expansion awareness for the internal corporate marketing team. During opening year, Eddie V's Fort Worth location surpassed all sales targets.
In April 2010, leveraging our Fort Worth launch efforts, PHPR guided the opening of Eddie V's Dallas with specific attention to the idiosyncrasies of the Dallas market, building relationships with top charitable organizations, media targets, and business/corporate contacts.
PHPR continues as Fort Worth's on-the-ground firm of record for Scottsdale, Arizona-based Eddie V's, collaborating carefully with internal leadership and other PR firms in all markets where restaurants are located.
Jim VanDercook, President & COO
Eddie V's Restaurant
4800 N Scottsdale Rd., Suite 3400
Scottsdale, AZ 85251
(ph) 480-425-4610
(f) 480-425-4611
Jim@eddiev.com
Sheraton Fort Worth Hotel and Spa
2007 - 2009
Sales and Marketing Support
PHPR, in concert with InterStar PR, planned all launch communications for the Sheraton Fort Worth Hotel and Spa following a $58 million transformation by the Presidio Companies in 2008. We provided research and evaluation (both internal and external), creative services, strategic planning, marketing and advertising design and support, media relations, public relations, community relations, and event planning and consulting for the hotel, Shula's 347 Grill, and Spa BeauBelle. This Starwood property opened to the public in June, 2008. PHPR now occasionally provides ad hoc project support for the hotel.
Rick Harrison
777 Main Street, Suite 600
Fort Worth, TX 73102
(ph) 817-335-7000
GAINSCO
1988-2007
Comprehensive PR Support
In March of 2005, GAINSCO Auto Insurance, a nonstandard personal auto insurance company based in Dallas, called upon PHPR to design, launch, and maintain a sales promotion program around the company's new brand, "Are You Driven?" and auto racing sponsorship of the GAINSCO 99 car in the Grand American racing series. PHPR originally worked with GAINSCO from 1999 through September 2001. As the company reestablished its presence following a difficult three years post-9/11, PHPR worked alongside their executive team to develop a reintroduction of their brand, design and production of print collateral and other marketing materials to increase brand awareness, and planned and executed a year-long, race car-themed extensive sales incentive program. The program included corporate special events and bolstered external and internal communications around the brand change. During our tenure, GAINSCO grew exponentially and exceeded sales targets. Agent participants received rewards for sales achievements every month, including trips to national racetracks to watch the GAINSCO 99 Grand Am race car in action. PHPR transfered responsibility for the campaign, as planned, to the individual internal marketing division in 2007.
Scott Marek
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4493
(f) 972-629-4302
smarek@gainsco.com
Glenn Anderson
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4403
(f) 972-629-4302
ganderson@gainsco.com
Richard Buxton
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4408
(f) 972-629-4302
Botanical Research Institute of Texas
2007 - Present
Design Consulting
Magazine and Technical Writing
In 2007, PHPR re-designed a twice-yearly member bulletin, repositioning it as a consumer magazine, IRIDOS, for the Botanical Research Institute of Texas. The IRIDOS team, led by PHPR, transformed this significant scientific publication into an award-winning lifestyle magazine with an esthetically pleasing appearance, excellent editorial content, and broad public appeal.
We continue as editorial consultants to the organization, which will open a new multi-million dollar headquarters in Fort Worth in May 2011.
Cleve Lancaster
Director of Development
Botanical Research Institute of Texas
500 E. 4th Street
Fort Worth, TX 73102
(ph) 817-332-6657
(f) 817-332-4112
clancaster@brit.org
Tarrant Area Food Bank
2001-Present
Internal and External Communication Systems
PHPR provided TAFB with an internal communications audit and strategic plan to enhance TAFB's internal communications without disrupting their current flow of information. PHPR also developed a Speaker's Bureau system which will store external communication and contact information for future use in speaking engagements, co-branding needs, and any other form of outreach to the community. PHPR continues to provide TAFB with ongoing PR, marketing, and advertising support, including creative design services.
Bo Soderbergh
2600 Cullen
Fort Worth, TX 76107
(ph) 817-332-9177
(f) 817-877-5148
bo.soderbrgh@tafb.org
Citizens for Taxpayers Rights "Let Fort Worth Vote"
Fall 2002
Public Information
In the fall of 2002, PHPR was engaged by a consortium of private hoteliers to design and execute a four-week grassroots campaign to garner 16,000 signatures on petitions requesting that the Fort Worth City Council allow citizens a vote on the proposed use of city funds for a Downtown Convention Center Hotel. In three days, PHPR created and launched the program for our client. The project, extended to six weeks, was successful.
Travis Carter
Superintendent Crowley ISD
(ph) 214-653-4856
tcc@bickelbrewer.com
Special Events Planning, Organization, and Management
Sanford, Baumeister & Frazier, PLLC
2005-Present
Special Events Planning, Organization, and Management
Each year, PHPR provides Sanford Baumeister & Frazier with strategic planning and support for their annual holiday party and other special events. PHPR also assists SB&F with a full range of PR services, including community relations, media relations, and design and support of their quarterly newsletter and other direct mail pieces.
Allyson Baumeister
512 Main Street, Suite 1500
Forth Worth, TX 76102
(ph) 817-877-5000 (x322)
allyson.baumeister@sbf-cpa.com
Century 21, Shirley Hooks Inc.
2007
Rebranding
Strategic Communications
In 2007, PHPR conducted a communications audit, then re-branded and launched a fresh new look for CENTURY 21 Shirley Hooks, a Granbury real estate firm. PHPR assisted in transitioning all print, advertising, and corporate communications materials to the new brand standards at the company. PHPR also provided help desk support on an as-needed basis, which often included assisting with special event strategies and advertising.
Shirley Hooks
122 N. Crockett
Granbury, TX 76048
(ph) 1-888-770-7356
The Greater Fort Worth Association of REALTORS
2009
Campaign Branding and Design
Strategic Planning, Research, and
Media Relations
The Greater Fort Worth Association of REALTORS contracted with PHPR in February 2009 to create a targeted, four-month public relations campaign focused on dispelling public misperceptions about housing sales and prospects in Fort Worth and promoting the relative strength and health of residential real estate in North Texas.
PHPR designed a three-element approach carefully tailored to stated goals. Among the deliverables were a public opinion survey, a campaign brand, internal communications, and a media relationship component to communicate their messages to the general public.
Sherry Matina
Greater Fort Worth Association of REALTORS
2650 Parkview Dr.
Fort Worth, TX 76102
(ph) 817-336-5165 (x23)
The Woodmont Company
2005-2006
PR Planning, Media Relations, and
Community Relations
PHPR provided PR program development and media relations support to enhance brand awareness locally and nationally for The Woodmont Company, a successful commercial real estate development and management company with a focus on retail. Acting as strategic analysts and lead liaison between Woodmont brokers and the media, PHPR prepared a comprehensive media relations effort that included a process and methodology to gather, write, and disseminate announcements of Woodmont transactions across the country. Throughout 2005 and 2006, we served as their strategic analysts and consultants on transactions, helping to prioritize, write, and distribute news for the company.
We also supported public affairs for Woodmont to prepare presentations for city council action and approval for various projects in Texas, Oklahoma, Ohio, and Mississippi.
Carol Bracken
2100 West Seventh Steet
Fort Worth, TX 76107
(ph) 817-732-4000
Nanotechnology Development and Commercialization Center (NDCC)
2009
Comprehensive Brand and Launch Plan Development
In early 2009, PHPR developed a brand, initial business and marketing materials, and an outline for a comprehensive program to increase awareness of NanoMaterials Design & Commercialization Center at Alliance (NDCC), a consortium of leading Aerospace, Defense and Advanced Manufacturing (ADAM) companies and research universities. NDCC works with the State of Texas to identify and address pre-competitive challenges in design and fabrication with the goal of accelerating the translation of nano-science into market-ready materials. NDCC provides member companies with an opportunity to leverage internal R&D resources while addressing high-value/high-risk technological challenges that confront the entire ADAM sector, enabling businesses to focus internal resources on developing differentiators with which they can establish their own competitive advantages.
Joseph Maly
(ph) 817-515-2241
Jrmaly@NDCCAlliance.org
Wall Homes, Inc.
2005-2008
PR Counsel
As public relations strategic partner for Wall Homes since its inception in 2005, PHPR was involved in helping Wall Homes with all corporate communication efforts including expansions, acquisitions, involvement in ABC's Extreme Makeover Home Edition, issue management, and daily PR and media relations activities.
Erin Kolp
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX. 76006
(ph) 817-385-3225
(f) 817-385-3291
Steve Wall
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX. 76006
(ph) 817-385-3219
(f) 817-385-3291
CASE STUDY EDIT AREA
Crowley Independent School District
2006 - 2006
Sensitive Issue Management,
Public Information, and Rebranding
In late August of 2006, Assistant Superintendent Janet Wynne sought professional consulting from PHPR, InterStar, and Henry Consulting for issue management and media relations expertise. The team was responsible for developing and implementing the best practices to assure that CISD's messages were constructed and conveyed effectively and appropriately.
The group worked to ensure that CISD's excellent educational efforts would not be overshadowed by issues and resulting outcomes. PHPR developed an approach to manage public information and implement a short-term initiative that included procedures, recommendations, and processes to prepare and disseminate information about the district and its specific challenges. PHPR also outlined a long-term plan to continue the strategic advances made in the first 60 days.
Greg Gibson
Superintendent Crowley ISD
512 Peach St.
Crowley, TX 76036
(ph) 817-297-5230
(f) 817-297-5205
ggibson@crowley.k12.tx.us
Applied Geographic Technologies
1990 - 2000
Proposal Writing and Support
Founded by a principal of JB Davies, Inc., AGT was one of the first U.S. enterprises to develop and implement GIS for municipalities ranging in size from 50,000 to 2.5 million citizens. PHPR worked on public information and communications projects directed at businesses and other city service element aspects in Fulton County, Georgia regarding wastewater and stormwater when GIS was implemented there in the early 1990s. PHPR also assisted AGT in establishing a business relationship with Dallas Fort Worth International Airport: we provided public information and other educational support materials around the development of a GIS system for DFW Airport, an effort in which AGT was a significant partner.
Additionally, PHPR researched, wrote, edited, and published a series of newsletters explaining the value of GIS, especially as it related to stormwater issues. We provided presentation support for numerous information conveyance opportunities in municipalities across Texas. PHPR also developed and wrote thought-leadership papers about wastewater and stormwater utilities concerns for the company.
PHPR was a consultant with AGT until the firm was sold.
Fort Worth Academy
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2011 - 2011
Fort Worth Independent School District
2004 - 2006
Public Information Marketing
Fort Worth Independent School District engaged PHPR to provide professional marketing support and public awareness for Project ASAP, a program funded by a grant from the Texas Education Agency and designed to increase 10th and 11th grade student interest and achievement in science as measured by the science portion of the Texas Assessment and Skills (TAKS) test. In 2004, after branding the program as "It's Science!," our efforts included focus group interviews with students; an outreach and communications plan that could be used repeatedly for "It's Science!"; promotions and innovative ideas to increase participation; and coaching and instruction for FWISD administrators and teachers about PR and marketing and their applications for classroom inspiration. In addition, PHPR provided consulting, issues management, and immediate communications solutions for the district team overseeing the grant program.
Walter Payne
Fort Worth Independent School District
(ph) 817-871-2452
wpayne@fortworthisd.net
Tarrant County College, Corporate Services
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2011 - 2011
TCU Ex Lettermen Association
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2011 - 2011
Weatherford College
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2011 - 2011
Kimley-Horn and Associates, Inc.
2005 - 2008
Communications, Public Information,
Writing, and Public Meetings
PHPR has served as a sub-consultant on a number of Kimley-Horn & Associates projects, including all communications related to the design and implementation of a developer Roadway Impact Fee policy for the City of Fort Worth. We worked with city staff to create and communicate various presentations required during the public hearing and adoption process. To educate special and general audiences about the proposed impact fee, PHPR wrote and designed a number of informational pieces.
In 2006, PHPR worked with KH&A on the Trinity Parkway Realignment project. We were a sub-consultant to KH&A to conduct, communicate, facilitate, and report about a public information meeting and hearing regarding Trinity Parkway Alignment Alternatives for the City of Fort Worth.
PHPR was also a KH&A sub-consultant on the Trinity River Vision public information project. PHPR remains a resource for KH&A on an as-needed basis.
Rick Vasquez
(Trinity Parkway Alignment Alternatives) City of Fort Worth
1000 Throckmorton St.
Fort Worth, TX 76102
(ph) 817-392-6592
(f) 817-392-6543
rick.m.vasquez@fortworthgov.org
Mark Rauscher
(Roadway Impact Fee) City of Fort Worth
1000 Throckmorton St.
Fort Worth, TX 76102
(ph) 817-392-2446
(f) 817392-6543
mark.rauscher@fortworthgov.org
Brad Tribble
Kimley-Horn and Associates
801 Cherry St. Unit 11, Suite 1025
Fort Worth, TX 76102
(ph) 817-335-6511
(f) 817-335-5070
brad.tribble@kimley-horn.com
Aaron Nathan
Kimley-Horn and Associates
801 Cherry St. Unit 11, Suite 1025
Fort Worth, TX 76102
(ph) 817-392-6592
(f) 817-392-6543
aaron.nathan@kimley-horn.com
Pointwise Inc.
2004 - 2004
Technical Writing
Paige Hendricks served as a technical writer for a number of Pointwise efforts about Gridgen software around the Northrup Grumman E-2C and the Wright Brothers 1903 Wright flyer projects, among others. Her work was published in a number of aviation and engineering national mass media and trade journals. Based in Fort Worth, Pointwise Inc. is solving some of the top problems facing engineering analysts today: grid generation for computational fluid dynamics (CFD), finite element analysis (FEA), and other numerical simulations. The company has been a premier supplier of grid generation software and services to the engineering analysis community since 1994.
Artes de la Rosa
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2011 - 2011
Casa Mañana
1998 - 2008
Media Releations
PHPR has served Casa Mañana, the largest non-profit organization in Tarrant County and the most respected legitimate theatre in our area, by supporting its theatrical productions through concentrated media efforts to garner local coverage, increase ticket sales, and enhance the reputation of the organization.
Wally Jones
930 West 1st Street, Suite 200
Fort Worth, TX 76102
(ph) 817-332-2272
(f) 817-332-1725
wally.jones@casamanana.org
Donray (artist)
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2011 - 2011
Imagination Celebration
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2011 - 2011
Lone Star Wind Orchestra
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2011 - 2011
Texas Ballet Theater
1997 - 2003
All PR and Marketing Support Services; Issue and Reputation Management
All PR and Marketing Support Services; Issue and Reputation Management
PHPR consulted with the world-renowned Texas Ballet Theatre, then the Fort Worth Ballet, from 1990 through 2003. We provided strategic consulting and comprehensive services, fulfilling all PR functions for a dozen seasons. We also handled communications when the company expanded from Fort Worth Ballet to become Fort Worth Dallas Ballet in 1994---the first arts organization to have the cooperation of both cities in its endeavors. In addition, we were active in issue management and constituent relations during the 1998 artistic director search. During our tenure with Texas Ballet Theater, the Executive Director was David Mallette; Mr. Mallette is now a part of Management Consultants for the Arts, an enterprise that specializes in executive search, planning and organizational analysis (203.930.2066 or www.mcaonline.com).
For more information on Texas Ballet Theater you can contact their current Managing Director, Margo McCann, via their website.
Margo McCann
Texas Ballet Theatre
www.texasballettheater.org
Sportsmen's Club Fort Worth
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2011 - 2011
TCU-Cliburn Piano Institute
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2011 - 2011
Charitable Living Inc.
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2011 - 2011
Clifton Capital Partners Inc. LLC
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2011 - 2011
Meridian Bank Texas
2007 - 2008
Brand and Company Launch
In early 2007, PHPR was enlisted by Meridian Bank Texas to accomplish a mission with broad objectives: we were asked to introduce and establish Meridian Bank Texas in the Fort Worth, Dallas, and broader North Texas markets in the short term and to provide continuing service as Meridian Bank Texas expanded its operations. Working with InterStar Public Relations, PHPR crafted a new brand (adapting the national Meridian concept for continuity), developed a campaign, and prepared and launched PR, marketing, and advertising for 2007. We also designed and hosted a grand opening event for the interim banking facility.
Glenn Monore
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
glenn.monroe@meridianbanktexas.com
John Van Son
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
john.vanson@meridianbanktexas.com
Greg Stuteville
100 Lexington, Suite 100
Fort Worth, TX 76102
(ph) 817-334-4614
(f) 817-810-0272
greg.stuteville@meridianbanktexas.com
National Income Realty Trust
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2011 - 2011
Summit Bancshares, Inc.
1988 - 2002
PR Strategic Consulting and Advertising
PHPR worked with Summit Bank, N.A. (SBIT/NYSE) and its Tarrant County branches for over a decade. We provided public relations consulting, financial product and service marketing support, print collateral design and production services (including the first annual report after SBI's public listing), media relations, special events design and execution, and advertising campaign development and implementation. PHPR created and implemented communications support for a restructuring program that consolidated three banks into a single entity with branches, and we supported the opening of several new branches.
Philip Norwood
Frost Bank
3880 Hulen Street Suite 100
Fort Worth, TX 76107
(ph) 817-877-2650
Allan Rowan Kelly, MD, FACP
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2011 - 2011
Badderloch Woad Inc.
2008 - 2008
PR Counsel
In late summer of 2008, Denise Merkle, PhD, and Connie Hendrickson, PhD, of Badderloch Woad Inc. contacted PHPR to assure the company had professional, engaging, visually appealing, and accurate communications about their patented cultured cochineal insect method to drive interested licensees and/or process buyers to the company's liaison for additional information. To support the sales process, PHPR developed a Carmine and Cochineal institutional ad design, suggested recommended changes to the company's existing website, and prepared an attractive, thoughtful sales brochure as well as a media fact sheet and announcement news release for BWI's further media marketing efforts.
Breast Cancer Sisterhood
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2011 - 2011
Bruce Weiner, DDS
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2011 - 2011
Cornea Associates
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2011 - 2011
Dallas Academy of Ophthalmology
1985 - 2009
Media Relations
Strategic Communications
PHPR was the administrative, public, and professional information office of the DAO for over 20 years. We communicated with members and others on the DAO's behalf, and we informed North Texans on medical eye health through physician volunteers implementing a public education program. This program included, among other tactics, providing speakers bureau presentations, distributing news releases, producing and distributing public service announcements, supporting letters to the editor campaigns, surveying, civic recognition and other services. PHPR and client goals included increasing DAO member understanding of the communications process, involvement in that process, and successful outreach; supporting and maintaining ongoing membership; and close work with advocacy groups on medical issues. PHPR also performed ongoing administrative duties for the DAO including member communications and development and maintenance of the DAO website.
Preston Blomquist, M.D.
UT Southwestern Medical Center
5323 Harry Hines Blvd.
Dallas, TX 75390
(ph) 214-648-3182
(f) 214-645-9182
preston.blomquist@utsouthwestern.edu
DFB Pharmaceuticals, Inc. and HEALTHPOINT Biotherapeutics
2001 - Present
Community Relations and Educational Outreach
PHPR linked DFB Pharmaceuticals to various local community and educational organizations to further cement their reputation in and relationship with Fort Worth. DFB Pharmaceuticals Inc. is a privately held Texas corporation that provides technology-driven pharmaceutical products, outsourcing services, and licensing opportunities through its affiliate partners to the healthcare industry worldwide.
Doug Cook
3707 Hulen Street
Fort Worth, TX 76107
(ph) 817-990-4051
(f) 817-900-4101
doug.cook@dfb.com
Ethridge Plastic Surgery
2007 - Present
Professional Services Marketing
In late 2007, PHPR branded Ethridge Plastic Surgery, a newly-opened plastic surgery practice in Fort Worth, Texas. In addition, PHPR developed and launched a PR, marketing, and advertising plan to increase awareness about the opening of the practice. PHPR continues to work with Dr. Ethridge on marketing and PR support, advertising, community relations, social media, search engine optimization (SEO), special events, and communications efforts.
Dr. Richard T. Ethridge
1622 8th Avenue, Suite 130
Fort Worth, TX 76140
(ph) 817-877-5000 (x322)
drethridge@drethridge.com
Fort Worth Obstetric & Gynecology Association
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2011 - 2011
Genesis Physicians Group
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2011 - 2011
Healthpoint Biotherapeutics
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2011 - 2011
James McCarthy, MD
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2011 - 2011
NurseCore, Inc.
2005 - 2006
Company Launch
Formerly CareStaf, this temporary placement agency for healthcare and home care nursing resources solicited the services of PHPR to provide brand development, launch, and public relations counsel to facilitate a name change in early 2006. Owned by Computerized Healthcare, NurseCore currently has 17 branch offices nationwide.
Larry Carr
2619 Hemingway Dr
Arlington, TX 76006
(ph) 817-261-0719
wrbucks@aol.com
Ophthalmology Associates
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2011 - 2011
Park City Medical Complex & Surgery Center
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2011 - 2011
Premium Medical Home
2009 - 2010
PR Counsel
Established internal medicine physicians Allan R. Kelly, M.D., FACP, and Robert H. Kelly, M.D., FACP, contracted with PHPR in November 2009 to develop strategies for marketing and communications in support of their decision to transition their independent, 25-year-old practices to a new, innovative practice model. The new model continues to offer insurance-based medical services and also offers patients the opportunity to become subscribers within their physician's practice, emphasizing convenience and communications services for all patients.
PHPR designed and executed the branding, marketing communications, internal training, and web positioning for the concept: Premium Medical Home. Through internal staff surveys, consultation with the physicians, and extensive research, PHPR developed custom messages that directed internal and external communications to result in an effective transition within 2Q 2010. Among other elements were the design and delivery of informational print collateral announcing and describing the practice change, special subscriber materials and welcome packets, and the design and creation of new websites for each doctor as well as for the Premium Medical Home concept as a whole.
Robert Hart Kelly, MD, FACP
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2011 - 2011
Sante Center for Healing
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2011 - 2011
Southwest Physician Associates
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2011 - 2011
Texas Arthroscopic Surgery Center
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2011 - 2011
Texas Ophthalmological Association
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2011 - 2011
Texas Hip and Knee Center
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2011 - 2011
Urology Clinic of Fort Worth
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2011 - 2011
The Covey Restaurant & Brewery
2007 - 2010
PR, Marketing, and Advertising Support
PHPR supported The Covey Restaurant & Brewery with strategic marketing support: we designed and prepared all Covey marketing materials including the restaurant's e-newsletter, e-blasts, general print collateral and business collateral, CREW Club materials, community auction packages, specialty items, and more.
Jamie Fulton
(ph) 214-507-6447
jamesfulton3000@gmail.com
Eddie V's Prime Seafood
2008 - 2011
Comprehensive Public Relations Program
In late summer of 2008, Eddie V's Restaurants, Inc. selected PHPR to act as its local PR partner to guide Eddie V's Prime Seafood's entry into the Fort Worth marketplace. We provided strategies for our unique market in a comprehensive plan to launch the enterprise. The January 2009 grand opening launch was successful in an overall challenging economic climate. We handled community and media relations, provided marketing and advertising support, and consulted on expansion awareness for the internal corporate marketing team. During opening year, Eddie V's Fort Worth location surpassed all sales targets.
In April 2010, leveraging our Fort Worth launch efforts, PHPR guided the opening of Eddie V's Dallas with specific attention to the idiosyncrasies of the Dallas market, building relationships with top charitable organizations, media targets, and business/corporate contacts.
PHPR continues as Fort Worth's on-the-ground firm of record for Scottsdale, Arizona-based Eddie V's, collaborating carefully with internal leadership and other PR firms in all markets where restaurants are located.
Jim VanDercook, President & COO
Eddie V's Restaurant
4800 N Scottsdale Rd., Suite 3400
Scottsdale, AZ 85251
(ph) 480-425-4610
(f) 480-425-4611
jim@eddiev.com
Ellerbe Fine Foods
2010 - Present
PR, Marketing, and
Social Media Consulting and Management
In the summer of 2010, Ellerbe Fine Foods co-owners Richard King and Molly McCook called upon PHPR to support and prepare the independent, farm-to-table restaurant and market in advance of an announcement of national and international importance. In August 2010, Bon Appétit magazine named the restaurant one of the 10 Best New Restaurants in America. Through PHPR's strategic counsel, Ellerbe was ready for the instantaneous spotlight, fielding calls and interviews from as far away as Milan, Italy. PHPR continues to support the restaurant with ongoing media relations, daily social media interaction, community relations recommendations, marketing and advertising design and support, and public affairs guidance. Through our efforts, Ellerbe has garnered additional mentions in national magazines such as Southern Living, Everyday with Rachael Ray, and American Way.
Richard King
1501 W. Magnolia Ave.
Fort Worth, TX 76104
(ph) 817-926-3663
richard@ellerbefinefoods.com
Sheraton Fort Worth Hotel & Spa
2007 - 2009
Sales and Marketing Support
PHPR, in concert with InterStar PR, planned all launch communications for the Sheraton Fort Worth Hotel and Spa following a $58 million transformation by the Presidio Companies in 2008. We provided research and evaluation (both internal and external), creative services, strategic planning, marketing and advertising design and support, media relations, public relations, community relations, and event planning and consulting for the hotel, Shula's 347 Grill, and Spa BeauBelle. This Starwood property opened to the public in June, 2008. PHPR now occasionally provides ad hoc project support for the hotel.
Peter Walterspiel
1701 Commerce Street
Fort Worth, TX 76102
(ph) 817-335-7000
GAINSCO, INC.
1988 - 2007
Comprehensive PR Support
In March of 2005, GAINSCO Auto Insurance, a nonstandard personal auto insurance company based in Dallas, called upon PHPR to design, launch, and maintain a sales promotion program around the company's new brand, "Are You Driven?" and auto racing sponsorship of the GAINSCO 99 car in the Grand American racing series. PHPR originally worked with GAINSCO from 1999 through September 2001. As the company reestablished its presence following a difficult three years post-9/11, PHPR worked alongside their executive team to develop a reintroduction of their brand, design and production of print collateral and other marketing materials to increase brand awareness, and planned and executed a year-long, race car-themed extensive sales incentive program. The program included corporate special events and bolstered external and internal communications around the brand change. During our tenure, GAINSCO grew exponentially and exceeded sales targets. Agent participants received rewards for sales achievements every month, including trips to national racetracks to watch the GAINSCO 99 Grand Am race car in action. PHPR transfered responsibility for the campaign, as planned, to the individual internal marketing division in 2007.
Scott Marek
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4493
(f) 972-629-4302
smarek@gainsco.com
Glenn Anderson
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4403
(f) 972-629-4302
ganderson@gainsco.com
Richard Buxton
3333 Lee Parkway Suite 1200
Dallas, TX 75219
(ph) 972-629-4408
(f) 972-629-4302
Rigg Group
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2011 - 2011
Star Uniform Company
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2011 - 2011
Botanic Research Institute of Texas
2007 - Present
Design Consulting
Magazine and Technical Writing
In 2007, PHPR re-designed a twice-yearly member bulletin, repositioning it as a consumer magazine, IRIDOS, for the Botanical Research Institute of Texas. The IRIDOS team, led by PHPR, transformed this significant scientific publication into an award-winning lifestyle magazine with an esthetically pleasing appearance, excellent editorial content, and broad public appeal.
We continue as editorial consultants to the organization, which will open a new multi-million dollar headquarters in Fort Worth in May 2011.
Cleve Lancaster
Director of DevelopmentBotanical Research Institute of Texas
1700 University Drive
Fort Worth, TX 73107-3400
(ph) 817-332-6657
(f) 817-332-4112
clancaster@brit.org
http://www.brit.org
Camp Fire USA First Texas Council
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2011 - 2011
Casa Mañana
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2011 - 2011
Clayton YES
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2011 - 2011
Child Advocates of Tarrant County
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2011 - 2011
Fort Worth Challenge Inc.
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2011 - 2011
Fort Worth Library Foundation
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2011 - 2011
Girls Inc.
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2011 - 2011
Meals on Wheels of Johnson and Ellis Counties
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2011 - 2011
Mission Granbury
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2011 - 2011
Nonprofit Resource Center Inc.
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2011 - 2011
Streams & Valleys Inc.
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2011 - 2011
Tarrant County Youth Collaboration
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2011 - 2011
Tarrant Area Food Bank
2001 - Present
Internal and External Communication Systems
PHPR provided TAFB with an internal communications audit and strategic plan to enhance TAFB's internal communications without disrupting their current flow of information. PHPR also developed a Speaker's Bureau system which will store external communication and contact information for future use in speaking engagements, co-branding needs, and any other form of outreach to the community. PHPR continues to provide TAFB with ongoing PR, marketing, and advertising support, including creative design services.
Bo Soderbergh
2600 Cullen
Fort Worth, TX 76107
(ph) 817-332-9177
(f) 817-877-5148
bo.soderbergh@tafb.org
TCU-Cliburn Piano Institute
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2011 - 2011
The Bridge Association
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2011 - 2011
United Way of Tarrant County
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2011 - 2011
YWCA of Metropolitan Fort Worth
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2011 - 2011
Woodhaven Neighborhood
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2011 - 2011
Cross Timbers Oil Company - (now XTO Energy)
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2011 - 2011
Westside Royalty
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2011 - 2011
Bill Meadows
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2011 - 2011
Citizens for Taxpayers Rights "Let Fort Worth Vote"
2002 - 2002
Public Information
In the fall of 2002, PHPR was engaged by a consortium of private hoteliers to design and execute a four-week grassroots campaign to garner 16,000 signatures on petitions requesting that the Fort Worth City Council allow citizens a vote on the proposed use of city funds for a Downtown Convention Center Hotel. In three days, PHPR created and launched the program for our client. The project, extended to six weeks, was successful.
David Evans Judicial Campaign
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2011 - 2011
Aspen Family Business Group
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2011 - 2011
FW Chapter, Texas Society of CPAs
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2011 - 2011
Jenkens & Gilchrist
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2011 - 2011
Lively and Padfield, LLP
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2011 - 2011
Ronquillo & DeWolf, LLP
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2011 - 2011
Osborne, Lowe, Helman & Smith
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2011 - 2011
Sanford, Baumeister & Frazier, PLLC
2005 - Present
Special Events Planning,
Organization, and Management
Each year, PHPR provides Sanford Baumeister & Frazier with strategic planning and support for their annual holiday party and other special events. PHPR also assists SB&F with a full range of PR services, including community relations, media relations, and design and support of their quarterly newsletter and other direct mail pieces.
Allyson Baumeister
512 Main Street, Suite 1500
Fort Worth, TX 76102
(ph) 817-877-5000 (x322)
allyson.baumeister@sbf-cpa.com
True Rhode & Sewell, P.C.
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2011 - 2011
Weaver and Tidwell LLP
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2011 - 2011
VNR-1
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2011 - 2011
Riley Hutto Wealth Management LLC
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2011 - 2011
Botanic Research Institute of Texas IRIDOS Magazine
2007 - Present
Design Consulting
Magazine and Technical Writing
In 2007, PHPR re-designed a twice-yearly member bulletin, repositioning it as a consumer magazine, IRIDOS, for the Botanical Research Institute of Texas. The IRIDOS team, led by PHPR, transformed this significant scientific publication into an award-winning lifestyle magazine with an esthetically pleasing appearance, excellent editorial content, and broad public appeal.
We continue as editorial consultants to the organization, which will open a new multi-million dollar headquarters in Fort Worth in May 2011.
Cleve Lancaster
Director of DevelopmentBotanical Research Institute of Texas
500 E. 4th Street
Fort Worth, TX 76102
(ph) 817-332-6657
(f) 817-332-4112
clancaster@brit.org
Fort Worth Weekly
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2011 - 2011
Performing Ads
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2011 - 2011
CENTURY 21 Shirley Hooks, Inc
2007 - 2007
Rebranding
Strategic Communications
In 2007, PHPR conducted a communications audit, then re-branded and launched a fresh new look for CENTURY 21 Shirley Hooks, a Granbury real estate firm. PHPR assisted in transitioning all print, advertising, and corporate communications materials to the new brand standards at the company. PHPR also provided help desk support on an as-needed basis, which often included assisting with special event strategies and advertising.
Shirley Hooks
122 N. Crockett
Granbury, TX 76048
(ph) 1-888-770-7356
Coldwell Banker Residential Brokerage NRT
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2011 - 2011
Daedalus Development
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2011 - 2011
Destination Connection
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2011 - 2011
ExeConnex, LLC
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2011 - 2011
Farris Custom Homes
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2011 - 2011
Greater Fort Worth Board of Realtors
2009 - 2009
Campaign Branding and Design
Strategic Planning, Research, and
Media Relations
The Greater Fort Worth Association of REALTORS contracted with PHPR in February 2009 to create a targeted, four-month public relations campaign focused on dispelling public misperceptions about housing sales and prospects in Fort Worth and promoting the relative strength and health of residential real estate in North Texas.
PHPR designed a three-element approach carefully tailored to stated goals. Among the deliverables were a public opinion survey, a campaign brand, internal communications, and a media relationship component to communicate their messages to the general public.
Sherry Matina
Greater Fort Worth Association of REALTORS
2650 Parkview Dr.
Fort Worth, TX 76102
(ph) 817-336-5165 (x23)
Kenneth Jones
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2011 - 2011
Sinclair Building Partners
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2011 - 2011
St. Francis Village
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2011 - 2011
Steve Hawkins Custom Homes
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2011 - 2011
Trademark Properties
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2011 - 2011
Village Homes
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2011 - 2011
Wall Homes
2005 - 2008
PR Counsel
As public relations strategic partner for Wall Homes since its inception in 2005, PHPR was involved in helping Wall Homes with all corporate communication efforts including expansions, acquisitions, involvement in ABC's Extreme Makeover Home Edition, issue management, and daily PR and media relations activities.
Erin Kolp
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX 76006
(ph) 817-385-3225
(f) 817-385-3291
Steve Wall
2005 N.E. Green Oaks Blvd., Ste. 100
Arlington, TX 76006
(ph) 817-385-3219
(f) 817-385-3291
Woodmont Company
2005 - 2006
PR Planning, Media Relations, and
Community Relations
PHPR provided PR program development and media relations support to enhance brand awareness locally and nationally for The Woodmont Company, a successful commercial real estate development and management company with a focus on retail. Acting as strategic analysts and lead liaison between Woodmont brokers and the media, PHPR prepared a comprehensive media relations effort that included a process and methodology to gather, write, and disseminate announcements of Woodmont transactions across the country. Throughout 2005 and 2006, we served as their strategic analysts and consultants on transactions, helping to prioritize, write, and distribute news for the company.
We also supported public affairs for Woodmont to prepare presentations for city council action and approval for various projects in Texas, Oklahoma, Ohio, and Mississippi.
Carol Bracken
2100 West Seventh Street
Fort Worth, TX 76107
(ph) 817-732-4000
Dolly Johnson Antique Show
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2011 - 2011
Dunlap Companies
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2011 - 2011
Gordon Boswell Flowers
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2011 - 2011
HighTech Signs
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2011 - 2011
Kite's Custom Cleaners
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2011 - 2011
Office Authority
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2011 - 2011
P.K. Flowers, Interiors
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2011 - 2011
Prim & Proper
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2011 - 2011
Rare Assets
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2011 - 2011
Ruby
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2011 - 2011
Steinway Hall — Dallas / Fort Worth / Plano
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2011 - 2011
TCU Florist
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2011 - 2011
Fastlane Communications, Inc.
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2011 - 2011
Nanotechnology Development and Commercialization Center at Alliance
2009 - 2009
Comprehensive Brand and
Launch Plan Development
In early 2009, PHPR developed a brand, initial business and marketing materials, and an outline for a comprehensive program to increase awareness of NanoMaterials Design & Commercialization Center at Alliance (NDCC), a consortium of leading Aerospace, Defense and Advanced Manufacturing (ADAM) companies and research universities. NDCC works with the State of Texas to identify and address pre-competitive challenges in design and fabrication with the goal of accelerating the translation of nano-science into market-ready materials. NDCC provides member companies with an opportunity to leverage internal R&D resources while addressing high-value/high-risk technological challenges that confront the entire ADAM sector, enabling businesses to focus internal resources on developing differentiators with which they can establish their own competitive advantages.
Joseph Maly
(ph) 817-515-2241
jrmaly@ndccalliance.org
WT Technologies, LLC
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2011 - 2011
Marketocracy Inc
2010 - 2010
Developed New Branding
and All Content for Interactive Website
Leading up to the fall 2010 publication and launch of The Warren Buffetts Next Door by Matthew Schifrin (John Wiley & Sons and Forbes, New York), PHPR developed new branding and all content for Marketocracy’s interactive website www.marketocracy.com produced by Dave Bittenger with EA Design. The site features the track records and special profiles of several “Warren Buffetts Next Door.” The company offers a subscription to the general public at no charge so they can “follow” Marketocracy Masters, review their track records, and get updates on their activities. Marketocracy Inc. was founded by Ken Kam in 2000. Its subsidiary Marketocracy Data Services LLC operates a farm system for investors much in the same way that major league baseball teams have farm systems for baseball players. Marketocracy Inc.’s other wholly-owned subsidiary Marketocracy Capital Management LLC (MCM) is an SEC registered investment advisor that contracts with MDS to use the research generated by the Marketocracy Masters to manage mutual funds, hedge funds, and separately managed accounts for clients. MCM requires that all MCM Analysts first achieve the designation of Marketocracy Master, a vetting process that precedes use of their investment research and strategies on client accounts. Marketocracy has offices in California and Texas and is on the web at www.marketocracy.com.
Enterhost
2011 - 2011
Consuro Managed Technology
2011 - 2011
Live Oak Music Hall & Lounge
2011 - 2011
Investor Package - Content and Layout
PHPR was engaged to develop an investor presentation package for Bill Smith's Live Oak Music Hall & Lounge. We conceptualized, wrote, and designed content for digital and print information to inspire investor interest and to clearly position this exciting live music and restaurant/bar venue. Opening is scheduled for early 2012 on Lipscomb Street in Fort Worth's energetic near Southside.
Mesch, McBride & Cooper PLLC
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2011 - 2011
Parker McDonald Trial Lawyers
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2011 - 2011
Centripetal Media
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2011 - 2011
Bottega Design Gallery
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2011 - 2011
Stoltz Image Consulting
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2011 - 2011
Ranch Stewards
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2011 - 2011
And Transfer
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2011 - 2011
Gustavo Ipina Memorial Scholarship Foundation
2005 - 2005
Brand Package
PHPR's Paige Hendricks designed a brand package for the Gustavo Ipina Memorial Scholarship Foundation, a Dallas-based group that has funded college educations for ten English as a Second Language students in just five years.
Grace After Fire
2012 - 2012
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